Brand design, interior and exterior signage
Duration of the mission: 8 months – Delivery: April 2013
Dinard is the French city that counts the highest number of seniors and beyond its primary mission to provide inhabitants with books, magazines and CDs, the multimedia library intends to help the elderly population familiarize with digital tools.
As part of a huge property plan initiated by Groupe Eiffage, Ricardo Bofill designed the building. Through the communication tools / logotype, site, communication / and spaces / interior and exterior signage, the brand design mission consisted in setting the brand codes through its vocation / transmission of culture / under different forms, both concrete and virtual.